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Changelog byAnnounceKit

Create yours, for free!

2 years ago

HUGE Update: Two new funnel types, embed Stella directly on your website & more!

Meet Stella Chat & Stella Stepper. Now you can customize the look & feel of your lead funnel with two new formats designed to boost your conversion rates by up to 40% over alternative lead forms. (Read below how Kasselman Solar drove $2M in revenue from their website in the first 6 months of 2023 using this new product!) Plus, we’ve added tons of improvements based on popular requests!


"For the first 6 months of 2023, leads we received from Stella accounted for almost $2 million in revenue. The new Stella has allowed us to gain homeowner trust quickly and efficiently through an embedded widget on our website. Keeping Stella directly embedded on our homepage has not only increased conversions, but created a more native experience for the customer."

      — Kasselman Solar


💬 Stella Chat: A true conversational experience 

Engage with homeowners like never before through a friendly and familiar conversation right on your website. This customizable chat widget seamlessly embeds into your website or app, making lead capture effortless and engaging.

⚡ Stella Stepper: A wizard-style new alternative to chat

Or streamline your conversion funnel with our clean and intuitive step-by-step format as an alternative to chat. This modern and minimal design ensures a smooth solar estimate experience, maximizing lead capture potential.

🏆 Make your experience stand out with a new, modernized proposal format!

The new proposal format helps increase purchase intent and trust by offering insights that educate and motivate homeowners so they feel confident about going solar. 

📌 Now traffic never needs to leave your website or landing page with our embeddable formats!

Instead of directing to a new page to get a solar estimate, the new embedded, native experience keeps your customers on your website or app while they get their solar estimate, which increases purchase intent and close rates.


📈 Boost form fills and educate homeowners with our new Solar Story!

Increase homeowner purchase intent with a personalized Solar Story—a teaser that summarizes the personalized benefits of solar at the customer's site in a quickly digestible way before the lead capture form to bolster trust and legitimacy, and drive form-fill completion. Think: Instagram Story, but for solar potential.


🚀 New Stella launchers fit seamlessly into your website or landing pages. 

From banners to buttons or chat bubbles, Stella is ready to launch anywhere, any way.


🎨 Easily match your brand’s look & feel.

Customize Stella with your brand colors and custom avatars to make the experience fit seamlessly into your website’s branding and separate you from your competitors.


🎥 Get a closer look at the new Stella!

Check out Stella Chat in the video below. If you're ready to enhance your solar sales & marketing efforts with Stella Chat or Stella Stepper, contact your account manager to get started!


Avatar of authorPatrick Ramsay